Lucha Libre USA Masked Warriors

Press

Blue Demon Jr. joins Lucha Libre USA at whataburger Field in Corpus Christi, Texas on

THURSDAY, SEPTEMBER 9th

“Masked Warriors” event featuring

Wrestling Luchastars Marco Corleone, Lizmark Jr.,

Mascarita Dorada, El Oriental, Charly Malice and many more!

Blue Demon Jr.


New York, NY (September 2, 2010) Lucha Libre USA proudly adds legendary Lucha Libre superstar Blue Demon Jr. to their Masked Warriors show coming to Whataburger Field in Corpus Christi, TX on Thursday September 9th. Blue Demon Jr., one of the most well-known Mexican Luchadores will be wrestling the controversial RJ Brewer in what promises to be one of the most contentious fights of Lucha Libre USA.

The matches of the night include:

Mascarita Dorada and Octagoncito vs Pequeño Halloween and El Torerito

Magno vs Super Nova

Charly Malice vs El Oriental

Mini Park and Azteko vs Chi Chi and Rosetta Park

Marco Corleone vs Lizmark Jr.

RJ Brewer vs Blue Demon Jr.

This special event, presented by Stripes, the Corpus Christi Caller-Times and KSAB starts at 7 p.m. Tickets are available through whataburgerfield.com online, by phone at 361-561-4665 or at Whataburger Field Box Office. Reserved-seat tickets for children under 12 are only $5! Purchasers of $30.00 VIP seating will receive a special meet-and-greet with Lucha Libre USA Superstar Wrestlers one hour before doors open!

The show will feature the highest level of professional wrestlers, directly from Mexico. Fans of professional wrestling will have the opportunity to witness the high flying and explosive action that only Lucha Libre USA can deliver.

Lucha Libre USA: Masked Warriors is the first English language Lucha Libre television series and is filmed for broadcast on MTV2 and Tr3́s: MTV Música y Más. The series launched on July 16th and has become one of the most talked about new shows on the air.

Blue Demon Jr. heir to one of the most iconic masks in the history of Lucha Libre, debut in 1984 alongside his father, Blue Demon, to become one of the most famous and recognized Mexican wrestlers among the international community. Trained by his renowned father Blue Demon Jr. picks up where his father left off to continue in the family legacy.

Featuring amazing aerial acrobatics and elaborate masks, Lucha Libre is a significant part of Mexican culture. It is the best attended live sporting event after soccer which is the national sport. For the first time, Mexican-Americans will see their beloved traditional sport make the crossover from Latin television to American mainstream media.

About Lucha Libre:

Lucha Libre is an art form, much beloved by Latino culture. It sells millions of tickets to a mass audience composed of families from across the socioeconomic strata. Lucha Libre USA’s mission is to introduce Americans to the global phenomenon that is Mexican wrestling. Lucha Libre USA regularly produces live events in major US arenas.

About MTV 2:

MTV2 is a man’s best friend, with the highest concentration of males 12-24 on TV today. A vibrant mix of music, lifestyle and action sports programming. MTV2 has reflected the habits and behavior of young people since its launch in 1996. MTV2’s audience has grown each year and the channel is currently available in 75 million homes. MTV2 is part of MTV Networks, a unit of Viacom, one of the world’s leading creators of programming and content across all media platforms.

About Tr3́s: MTV Música y Más

Tr3ś: MTV Música y Más is available in broadcast in 7 million Hispanic TV households and 38 million total TV households, making it the most widely distributed TV network dedicated to serving today’s bicultural Latino youth. Tr3́s: MTV Música y Más’ programming is rooted in the fusion of American and Latino music, culture, lifestyle and language. Music programming is at the core of Tr3́s: MTV Música y Más, the channel features hit makers, emerging artists and new sounds that resonate with young US Latinos. Tr3́s: MTV Música y Más’ programming slate also features lifestyle series, news, documentaries and other long-form programs that celebrate US-Latino hybrid identity and culture.

About Whataburger Field:

Whataburger Field, located at 734 East Port Avenue, is home of the Corpus Christi Hooks, Texas League Double-A affiliate of the Houston Astros. Completed before the 2005 season at a cost of approximately $25 million, Whataburger Field has also hosted concerts, Top Rank Boxing matches and June’s soccer exhibition match between the Houston Dynamo and Laredo Heat. In 2008 and 2009, Whataburger Field was voted the continent’s top minor league sports venue by Minor League News.

About Stripes

Corpus Christi, Texas-based Susser Holdings Corporation is a third-generation family led business that operates more than 525 convenience stores in Texas, New Mexico and Oklahoma primarily under the Stripes and Town & Country banners. Restaurant service is available in more than 300 of its stores, primarily under the proprietary Laredo Taco Company and Country Cookin’ brands. The Company also supplies branded motor fuel to approximately 390 independent dealers through its wholesale fuel division. For further information about Stripes, please visit http://www.stripescorp.com

MTV 2 Season Finale Press Release

Lucha Libre USA wraps a successful first season of Masked Warriors on MTV 2 and MTV Tr3s

New York, NY (Sept 1st, 2010): Last Saturday, the season finale of “Lucha Libre USA: Masked Warriors” was aired after a much talked about debut season. More details of this contentious season finale will be posted on www.lucha.mtv2.com and www.LuchaLibreUSA.com .

Steven Ship, Lucha Libre USA executive producer and CEO, says, “We are very proud of the first season of Masked Warriors and the response that it has received from wrestling fans. We look forward to making the second season even better than the first. I want to thank everyone at MTV2 for the continued support and dedication in helping us develop the first Lucha Libre USA promotion. While we prepare for our second season, please join us online where the action will continue.”

“The action packed first season of Lucha Libre USA: Masked Warriors was a good fit for MTV2′s young male audience and we look forward to growing the franchise with season 2,” said Eric Conte, SVP Programming and Production, MTV2.

Details regarding the forthcoming second season of Lucha Libre USA: Masked Warriors on MTV 2 will be announced soon. In the meantime, Lucha Libre USA will continue its  Masked Warriors tour schedule that will bring the explosive, hard-hitting action to markets across the US. This LIVE tour will features some of the biggest names in the sport, including: Tinieblas Jr, Marco Corleone, Lizmark Jr., Mascarita Dorada and many more. Fans of Lucha Libre USA will have the opportunity to witness the high-flying and death-defying acrobatics that Masked Warriors delivered in its first season on television. In the meantime, be sure to check back on www.LuchaLibreUSA.com and www.lucha.mtv2.com where new content will be updated regularly and exclusive matches posted. Fans can, also, follow us on twitter (@LuchaLibreUSA) as we will continue to provide up-to-date information on our progress and tours.

About Lucha Libre

Lucha Libre is an art form, much beloved by the Latino culture. It sells millions of tickets to a mass audience composed of families from across the socioeconomic strata. Lucha Libre USA’s mission is to introduce Americans to the global phenomenon that is Mexican wrestling. Lucha Libre USA regularly produces live events in major US venues.

About MTV2

MTV2 is a man’s best friend, available in nearly 80 million homes and with the highest concentration of males 12-24 and 12-34 on TV today. A vibrant mix of music, lifestyle and action sports programming, MTV2 has reflected the habits and behavior of young people since its launch in 1996. MTV2 is part of MTV Networks, a unit of Viacom, one of the world’s leading creators of programming and content across all media platforms.

About Tr3s: MTV, Música y Más

Tr3s: MTV, Música y Más, owned and operated by MTV Networks Latin America, reaches 7.4 million Hispanic TV households (58% of US Hispanic Total TV HH) and 39 million total TV households. The network’s programming embraces the trilogy of cultures that represents Latino life – Latin American plus American equals US Latino – through original productions, key acquisitions, and content from MTV Networks’ portfolio of entertainment brands. Tr3s embraces the key lifestyle aspects of Latino identity – milestones, making it and music – as well as social responsibility through its initiative “Agentes de Cambio”, which tackles issues that affect Latinos today. The network also taps into the growing number of Latinos that are digitally connected thru www.tr3s.com.

Corpus Christi Live Event Press Release

STRIPES PRESENTS

Lucha Libre USA –MASKED WARRIORS

to Whataburger Field in Corpus Christi, Texas, on

THURSDAY, SEPTEMBER 9th

Tickets are on-sale Friday, August 13th

at the Whataburger Field Box Office,

whataburger field.com or by calling 361-561-4665

“Masked Warriors” event featuring Wrestling Superstars Marco Corleone, Lizmark Jr.,  Mascarita Dorada, El Oriental,  and many more!

(Corpus Christi, August 13, 2010) – Lucha Libre USA is proud to announce that on September 9, 2010, Masked Warriors will be coming to Whataburger Field. This special event, presented by Stripes, the Corpus Christi Caller-Times and KSAB starts at 7 p.m. Tickets are available through whataburgerfield.com online, by phone at 361-561-4665 or at the Whataburger Field Box Office. Reserved-seat tickets for children under 12 are only $5! Purchasers of $30.00 VIP seating will receive a special meet-and-greet with Lucha Libre USA Superstar Wrestlers one hour before doors open! This momentous occasion is set to be filmed for MTV2 and Tr3́s: MTV Música y Más for broadcast later this summer.

The show will feature the highest level of professional wrestlers, directly from Mexico. Fans of professional wrestling will have the opportunity to witness the high flying and explosive action that only Lucha Libre USA can deliver.

MTV2 and Tr3́s: MTV Música y Más is airing 52 weeks of Masked Warriors, the first English language Lucha Libre series. The show kicked off on MTV2 and Tr3́s: MTV Música y Más with Lucha Libre: Behind the Mask, a 30-minute special giving viewers an introduction to Mexican wrestling and Lucha Libre USA. Don’t miss the series every Friday at 10pm EST on MTV2 and Saturday at 10pm EST on Tr3s: MTV Música y Más.

Featuring amazing aerial acrobatics and elaborate masks, Lucha Libre is a significant part of Mexican culture. It is the best-attended live sporting event after soccer, the national sport. For the first time, Mexican-Americans will see their beloved traditional sport make the crossover from Latin television to American mainstream media.

The matches of the night include:

Mascarita Dorada and Octagoncito vs Pequeño Halloween and El Torerito

Magno vs Super Nova

Charly Malice vs El Oriental

Mini Park and Azteko vs Chi Chi and Rosetta Park

Marco Corleone vs Lizmark Jr.

RJ Brewer vs Blue Demon Jr.

Adult reserved-seat tickets are $10, premium reserved $20.

*There will be a special meet-n-greet with OCTAGONCITO at La Palmera Mall this Sunday, August 15th, from 2pm-4pm.

About Lucha Libre:

Lucha Libre is an art form, much beloved by Latino culture. It sells millions of tickets to a mass audience composed of families from across the socioeconomic strata. Lucha Libre USA’s mission is to introduce Americans to the global phenomenon that is Mexican wrestling. Lucha Libre USA regularly produces live events in major US arenas.

About MTV 2:

MTV2 is a man’s best friend, with the highest concentration of males 12-24 on TV today. A vibrant mix of music, lifestyle and action sports programming. MTV2 has reflected the habits and behavior of young people since its launch in 1996. MTV2’s audience has grown each year and the channel is currently available in 75 million homes. MTV2 is part of MTV Networks, a unit of Viacom, one of the world’s leading creators of programming and content across all media platforms.

About Tr3́s: MTV Música y Más

Tr3ś: MTV Música y Más is available in 7 million Hispanic TV households and 38 million total TV households, making it the most widely distributed TV network dedicated to serving today’s bicultural Latino youth. Tr3́s: MTV Música y Más’ programming is rooted in the fusion of American and Latino music, culture, lifestyle and language. Music programming is at the core of Tr3́s: MTV Música y Más, the channel features hit makers, emerging artists and new sounds that resonate with young US Latinos. Tr3́s: MTV Música y Más’ programming slate also features lifestyle series, news, documentaries and other long-form programs that celebrate US-Latino hybrid identity and culture.

About Whataburger Field:

Whataburger Field, located at 734 East Port Avenue, is home of the Corpus Christi Hooks, Texas League Double-A affiliate of the Houston Astros. Completed before the 2005 season at a cost of approximately $25 million, Whataburger Field has also hosted concerts, Top Rank Boxing matches and June’s soccer exhibition match between the Houston Dynamo and Laredo Heat. In 2008 and 2009, Whataburger Field was voted the continent’s top minor league sports venue by Minor League News.

About Stripes

Corpus Christi, Texas-based Susser Holdings Corporation is a third-generation family led business that operates more than 525 convenience stores in Texas, New Mexico and Oklahoma primarily under the Stripes and Town & Country banners. Restaurant service is available in more than 300 of its stores, primarily under the proprietary Laredo Taco Company and Country Cookin’ brands. The Company also supplies branded motor fuel to approximately 390 independent dealers through its wholesale fuel division. For further information about Stripes, please visit http://www.stripescorp.com.

“For a lot of people, the mask is magic”. – L.A. Times

Colorful masks, slapstick and frenetic, acrobatic fighting style that have propelled the sport to rival soccer for popularity in Mexico. – New York Times


MTV2 AND MTV Tr3′s TO AIR 52 WEEKS OF THE FIRST ENGLISH-LANGUAGE LUCHA LIBRE WRESTLING SERIES

Lucha Libre USA Preview “Behind The Mask” to Air on MTV2 and MTV Tr3s Prior To Series Debut

Burbank, CA (April 1, 2010) – Lucha Libre USA LLC today announced it is bringing Lucha Libre to America in English for the first time ever and will air on MTV2 and MTV Tr3s. This new partnership with Lucha Libre USA LLC, MTV2 and MTV Tr3s will bring all the action-packed, legendary wrestling loved by fans of all ages straight to TVs across the United States. MTV2 and MTV Tr3s will tailor the pop culture phenomenon for audiences, adding its own MTV Networks’ flair to this historically highly-rated series. Cookie Jar Entertainment’s teen and adult programming label, THE JAR, brokered the deal, bringing 52 weeks of this new series to MTV2 and MTV Tr3s.

Kicking off the series, the two channels will air Behind the Mask, a half-hour special that takes an in-depth look at the history of the sport of Lucha Libre.

“Cookie Jar Entertainment is thrilled to team up with MTV2 and MTV Tr3s to air the first English-Language Lucha Libre series in the U.S.,” said Tom Mazza, EVP Head of Worldwide TV, Cookie Jar Entertainment. “It has been extremely successful in Mexico and on Spanish-language networks in the U.S., and we believe that with MTV’s support, this new series will continue to build momentum for Lucha Libre USA, making it the next major wrestling brand in the U.S.”

“To be partnered with a network as successful and effective as MTV2 and MTV Tr3s is a great opportunity for us,” said Steven Ship, Managing Director, Lucha Libre USA. “Their commitment to promote the series and the brand will give us the chance to provide new and exciting wrestling entertainment to the U.S. market.”

“Through our partnership with Lucha Libre USA, we’re extending the Lucha Libre brand, which has already been embraced for years by passionate fans around the world,” said Chris McCarthy, Senior Vice President of Strategic Development and Digital TV Networks, MTV. “By bringing the series to MTV2 and MTV Tr3s, we’re giving a new audience direct and exclusive access to all the beloved characters and fast-paced action that are part of this cultural hit.”

“Having seen firsthand Lucha Libre and its great cast of characters, MTV Tr3s is very excited to have such a legendary cultural passion point as part of the Tr3s programming,” said Jose Tillan, GM, MTV Tr3s.

Lucha Libre has played a major role in Mexican pop culture for over 75 years, where its popularity is surpassed only by soccer. Loved by fans of all ages, only Lucha Libre delivers the high-flying and explosive action of Mexico’s beloved luchadores. In 2008, wrestling fans in the U.S. were introduced to the sport through Lucha Libre AAA’s Legendary Battles of Triplemania, pay-per-view special. It was followed by the return of the Lucha Libre AAA/USA Invasion Tour last spring. This groundbreaking series will mark the first time that Lucha Libre matches are regularly broadcast in English.

Copyright Promotions Licensing Group U.S. (CPLG U.S.), Cookie Jar’s licensing arm and the North American licensing agent for Lucha Libre USA, will be launching a Lucha Libre consumer products licensing program in Fall 2010.

Steven Ship and Louis Silverstein, Managing Directors of Lucha Libre USA, and Tom Mazza, EVP Head of Worldwide TV for Cookie Jar Entertainment, will serve as executive producers of the series. Chris McCarthy, Eric Conte and Paul Ricci are Executive Producers for MTV2.

About Lucha Libre USA

Lucha Libre as an art form is much beloved by the Latino culture, and is one of the most popular live events in Mexico after soccer, selling millions of tickets to a mass audience composed of families from across the socioeconomic strata. Lucha Libre USA’s mission is to introduce Americans to the phenomenon that is Mexican wrestling Lucha Libre. In June 2009 a one-hour syndicated seriesLuchamania was launched on regional Hispanic U.S. broadcasters. Lucha Libre USA regularly produces live events in major US arenas.

About MTV2

MTV2 is a Man’s Best Friend, with the highest concentration of males 12-24 on TV today. A vibrant mix of music, lifestyle and action sports programming, MTV2 has reflected the habits and behavior of young people since its launch in 1996. MTV2’s audience has grown each year and the channel is currently available in 75 million homes on both digital and analog. MTV2 is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms. Come check us out at www.mtv2.com.

About MTV Tr3s

MTV Tr3s (mtvTr3s.com) is available in broadcast in 7 million Hispanic TV households and 38 million total TV households, making it the most-widely distributed TV network dedicated to superserving today’s bicultural Latino youth. MTV Tr3s programming is rooted in the fusion of American and Latino music, cultures, lifestyles and languages. Music programming is at the core of MTV Tr3s and the channel features hitmakers, emerging artists and new sounds that resonate with young U.S. Latinos. In addition to music programming, the MTV Tr3s programming slate also features lifestyle series, news, documentaries and other long-form programs that celebrate US Latino hybrid identity and culture.

About Cookie Jar Group of Companies

The Cookie Jar Group of Companies is one of the world’s leading independent entertainment, consumer products and educational publishing companies with 16 offices around the globe. Cookie Jar Entertainment is a leader in the creation, production and marketing of animated and live-action programming. Its library of nearly 6,000 half-hour episodes of television features some of the world’s most recognizable series including Caillou, Inspector Gadget, Arthur, The Doodlebops and Johnny Test. The company controls Cookie Jar TV, the weekend morning block on CBS, and has a one-third interest in international children’s television channel KidsCo. Cookie Jar Entertainment’s Jaroo.com is the premiere web video destination for kids with the largest independent selection of full-length children’s TV series and movies online. Copyright Promotions Licensing Group (CPLG), Cookie Jar’s full-service international licensing agency, represents numerous entertainment, sport and design brands such as Strawberry Shortcake, Richard Scarry, St. Andrews Links, Lucha Libre AAA/USA and Skelanimals. Carson-Dellosa Publishing is one of North America’s largest providers of supplemental education materials and reaches nearly 2,000 teachers across the United States. For more information, please visit www.cjar.com.

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